Crisis and Opportunity: Making Media Connections Conference

June 12, 2009 § Leave a comment

#mmc2009

I had a fantastic day volunteering at the Making Media Connections conference.  Chicago is the epicenter of civically engaged journalists, techies, and media activists. The world of journalism is experiencing tectonic shifts, being impacted by the recession and trends in technology and social media, and the presentations at the conference was all about how this professional community is responding to those shifts. It is truly at a crisis moment. I have heard that the Japanese word for crisis also means opportunity, which in this case is a very apt translation.

One of the exciting things that came out of this conference was the intersection of different professional worlds coming together that had never had the occasion to do so before. Particularly, I am excited about the non-profit and media community coming together. It makes sense that in this time of crisis and opportunity the worlds of philanthropy, advocacy, and media would connect. Out of this intersection, a creative response is growing in terms of the creation of new tools and innovative ways to use them to create social change.

There is no doubt that social media tools have the potential of being co-opted by corporate conglomerates, and to a certain degree we can only expect that to happen. The panel on media policy that I attended emphasized that we still need to focus on accessibility issues for existing and established technologies (public TV, radio, and print media), and make sure that the public maintains the ability to produce their own content and keep access to a variety of information resources.

However, there was so much optimism about the potential to use social media tools to do good and not evil, it is easy to believe that out of this convergence of activists, community organizers, policy wonks, non-profit leaders, journalists, bloggers, and many others that something really exciting and good is being born. People were able to share their challenges and successes, building collaborative solutions to complex problems.

Community activists of all persuasions need to be vigilant in participating in the process of developing media policy. The issues of net neutrality, low power FM radio, and public access TV should be in sharp focus for all of us.

These are indeed exciting times. Darkness certainly looms as people are being laid off and companies are going into bankruptcy. But hope and inspiration abound as people build their own companies, become consultants, or create innovative jobs in response to the shifting economy. I was thrilled to meet so many optimistic activists and learn about the incredible work they are all doing.

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